A world-first wool handling business
Elders Wool is a state-of-the-art wool handling business which delivers an end-to-end service for wool growers across Australia, with efficiency improvements that aim to get wool to market fast. Features include:
- A full end-to-end service for growers
- Complements our existing wool offering
- Utilises latest cutting-edge innovations
- Creates a link between grower and buyer
- Aims to improve sustainability outcomes
- State of the art showfloor facilities.
"To see Elders deliver this level of commitment and innovation to our industry is not only highly motivating for all industry participants, but symbolic of the belief and fortitude Elders has had for wool and wool growers for 185 years."
- John Roberts - CEO of Australian Wool Innovation.
Watch this video below, which demonstrates how Elders Wool is revolutionising wool handling, and the benefits for your wool enterprise.
Cutting-edge innovations
In a world-first for the wool industry, bales at the Melbourne centre are moved using Autonomous Guided Vehicles (AGVs), aiming to deliver operational efficiencies and reduce safety risks.
Elders Wool is complemented by Elders’ own modern and secure software system, enhancing the customer experience and traceability throughout the supply chain.
An AGV at work in the Melbourne centre.
Sustainability
Sustainability is a key objective at Elders.
Elders Wool aims to mitigate greenhouse gas emissions from the Melbourne and Perth centres through the use of solar power, renewable energy, LED lighting and energy efficient equipment.
This investment in wool handling is the biggest single investment in Australian wool this century, aiming to secure the future of the industry.
The solar panels on the roof at Elders Ravenhall.
Professional marketing capabilities
Both centres have state-of-the-art showfloor facilities, providing a high quality experience for buyers and allowing growers and buyers to connect seamlessly.
The centres are strategically located on the doorsteps of the ports of Melbourne and Fremantle. This enables a quick and seamless transport route for buyers to deliver their wool for export to both domestic and overseas destinations.
State of the art show floor facilities and staff providing a high quality experience.
Centralised handling and storage
Elders Wool offers an outstanding client experience from the farm gate.
The two centres offer integrated warehouse facilities, combining wool sales and showfloor activities with storage and handling operations.
Operational improvements end-to-end aim to get wool to market faster and streamline the whole wool supply chain.
The outstanding integrated warehouse facilities
An end to end service
Elders Wool enables an end-to-end service for wool growers across Australia.
From the farm gate
Our wool offering starts well before shearing. Unlock ram selection and genetic advice through our unrivalled network of stud stock specialists.
Throughout the production cycle, our wool agents will work alongside you to optimise your clip and identify marketing opportunities.
After shearing, wool is delivered from the farm to a conveniently located receival centre across Victoria, South Australia, New South Wales, Queensland or Western Australia.
To the final destination
From there, wool is transferred to an Elders Wool centre in either Melbourne or Perth. Here, bales are cored, and clips are sent off for testing, and displayed in start-of-the-art showfloor facilities.
At the Melbourne centre, bales are moved using autonomous guided vehicles (AGVs) – a world-first for the wool industry.
The strategically located Elders Wool centres create a link between growers, buyers and port access, allowing for professional marketing to overseas or domestic destinations.